Golden Apple, Ltd.

Video installation, 2018

In collaboration with Vera Kavaleuskaya and Eugene Markin

Commissioned by WorkHard!PlayHard! festival, Minsk

Exhibited at Loop Festival, Barcelona, 2019

An interactive video installation Golden Apple Ltd. is designed as a speculative startup existing in the near future, where ageing becomes no longer an option under the constraint of neoliberal ideology. By speculating on the topic of eternal youthhood as ideological tool artists bring up discussion around medicalization, anti-ageing treatments and social inequality, consumer culture and new capitalism.